Real Estate Sales & Rental CRM – Project Metric

A complete digital platform built specifically for real estate marketing and development companies — designed to streamline property sales, leasing, and client engagement from first inquiry to final contract.

With a fully automated workflow, you gain full visibility over the customer journey, helping your team close deals faster, reduce lost opportunities, and operate at peak performance.

🔹 Core Features
✔️ Comprehensive Property Management
Manage everything from individual units to full-scale projects — including lands, apartments, villas, retail spaces — with precise filters by type, location, status, price, and area.

✔️ Smart Lead Management

Automated lead tracking

Task assignment and follow-up reminders

Status-based workflows to avoid missed opportunities

✔️ Auto-Matching Engine
Instantly match client preferences with available units to accelerate the sales cycle.

✔️ Quotation Builder
Generate detailed, professional offers and track all related data and revisions.

✔️ Contract Lifecycle Management
Manage both sales and lease agreements, with alerts for due payments, renewals, and expirations.

✔️ Interactive KPI Dashboard
Monitor key performance indicators including deal flow, conversion rates, revenue metrics, and more — all in real time.

✔️ Multi-Branch & Agent Support
Track and evaluate performance by branch, team, or individual agent with detailed reports.

✔️ Email & SMS Integration
Automate customer communications through built-in email and messaging tools.

✔️ Secure Digital Archiving
Store and access contracts, documents, blueprints, and media files in a centralized repository.

✅ Key Benefits
Streamlined project and unit management

Smarter, faster client decision-making

Increased closing rates

Stronger team accountability

Reduced missed follow-ups and lost opportunities

📈 Proven Results
🔹 Higher conversion rates with fewer dropped leads
🔹 Improved property organization and inventory contr